7 Reasons Designing Websites Is The Perfect Career For Digital Nomad Lifestyles

7 Reasons Designing Websites Is The Perfect Career For Digital Nomad Lifestyles

One of the lifestyle choices that has been created thanks to the internet is that of the “digital nomad”, and a career option that enables that very existence to be followed is to become one of the thousands of web designers who create websites. Note, that we are not saying that every web designer is a digital nomad, but many digital nomads are web designers.

What Is A Digital Nomad?

A digital nomad is someone whose life, and specifically, career is not location dependent. That means that they can work, pursue a career, and run a business, from anywhere in the world that has reliable internet.

It could be argued that recently almost everyone became a digital nomad of sorts given that many of us had to work remotely, not through choice, but the necessity to, often due to legislation to combat the Covid pandemic. What the pandemic also did was give many people a taste of being a digital nomad, and for some, it appealed to them greatly.

That has meant that many workers and their employers are now happy for them to work some of their time at home, and for some, working remotely is now their modus operandi. However, it is unlikely they could continue in their role, if, for example, they moved to another state or even country, and many see that as an essential facet of being a true digital nomad.

Why Becoming A Web Designer Is The Perfect Career Choice To Be A Digital Nomad

Web Design Can Be Learned From Scratch: You can become a digital nomad at any time in your life, and with web design not requiring years of college or university, it means you can learn it remotely and become proficient in a reasonable time.


Website Design Ideas: Testing

Website Design Ideas: Testing

Most things that are complicated in business require testing. That may be as simple as the local supermarket testing different promotional offers during different weeks to see what cuts through. Or it may be as complex as a commercial electrician performing circuit board testing on a highly specialised pieces of equipment that controls the signals on a busy freeway.

In the digital world, testing is just as important. Enormous companies like Google, Facebook and Amazon all employ thousands of engineers and other staff to do constant testing on their websites, apps and services to squeeze out every bit of efficiency that can.

A/B Testing

But there is another, less commonly understood form of testing that these businesses undertake. It’s called A/B testing. And it is an incredibly powerful tool. Without testing, businesses are just guessing what website layout, offers and landing pages work best or will appeal the most. So the process of designing a website is less scientific and more driven by gut feel and experience.

There is a better way. And that way is A/B testing. A/B testing is very simple. It basically involves having two different versions of the same web page. That allows a small change to be made to one (the tested page) and one to be left as the original (the control page). That way, the effect of a particular change can be observed and measured as different users interact with the page.


Social Media Marketing

Tips for Effective Social Media Marketing

Social Media Marketing (SMM) is a type of digital marketing that relates to creating and sharing content across social media networks so you can easily reach your branding and marketing goals.

Online activities such as posting video updates, images, text and other content that is used to drive online engagement of the audience (free or paid) falls under the social media marketing umbrella.

Here are some essential things to remember that will introduce you to social media marketing and help train, develop and guide you through your business’ SMM journey.

Content Planning on Social Media – You must consider the goals of your business before working on your social media marketing campaign. Without a plan, your entire campaign has no strategy.

It might seem like you’re having fun when it starts, but at some point, you will be directionless and struggling.

Remember to undergo competitive keyword research to help you brainstorm ideas for content that will appeal to your target audience. Consider what strategies are being implemented by your competitors to create social media engagement.


WordPress Secrets

4 WordPress Secrets That You Have To Know

With the rise of the digital age and the internet entrepreneur, WordPress for web design has quickly become one of the most popular websites in the world. According to recent statistics, over 25% of the internet is now built on the WordPress platform, and this number is increasing almost daily.

If you aren’t a professional website developer, but you want to start your own blog or little niche site, the chances are that you are going to use WordPress. As a website building and maintenance platform, WordPress has a whole lot of features. It will take you some time to get to know them all, but you eventually will.

However, WordPress also has a number of secret features which most people never know about. Some of them are very hidden, while others are more obvious, but all are very useful to certain people. Our top four biggest WordPress secrets that you have to know include:

  1. Linking is extremely simple:

Linking to external websites is a bit time consuming, especially if you have a few to do, right? Wrong! Creating external hyperlinks in WordPress is easier than it has ever been. All that you have to do is highlight the phrase you want to link in the visual editor, and then paste the URL you want to link to it. That’s all you have to do, really! Try it and find out for yourself.


Simple SEO Tactics

Three Simple SEO Tactics That Help You Gain More Customers

In the field of SEO there is a multitude of systems, techniques, strategies and tools which can all help boost your search engine ranking and in turn attract more customers to your site. Some of these tactics and tools require a significant amount of expertise and are often best left to the specialist knowledge of an SEO expert or agency like SEO Perth to implement them for you.

On the other hand, there are some very effective tactics which can be used to boost traffic and customers to your site, which can be easily implemented by most website owners. They do not require a high degree of technical skill and rely more on common sense, good practices and consistent action.

The first is to simply know who your customers are and more importantly what their needs are. A lot of this information can be gathered from past and present customers in terms of their purchase history and their preferences. A bit more research can identify the links, and therefore the websites that your customers clicked on to reach your site.


Good SEO Ranking

Do I Need a Lot of Content to Achieve a Good SEO Ranking?

Most people seem to think that they need a lot of content to achieve a good search engine ranking. Sure, high quality content is always going to be a crucial SEO ranking factor, but is it really as important as people seem to think?

This is a question that seems to pop up quite often, so I decided to put together this short article to shed some light on the matter. Hopefully, after reading this you should have more of an idea about the way that the amount of content you have relates to your SEO score, and therefore helping boost its SEO ranking.

Without further ado, let’s jump straight into it!

Can I Rank Without Very Much Content

Well, the short answer is that yes, of course you can rank for certain keywords and phrases without pages and pages of written content. I mean, small business websites all over the world sit at the top of the search engine rankings for their relevant local keywords without having too much content.

But, in saying that, it’s important to realise that it’s always going to be easier to achieve a better search engine ranking if you have more content. After all, Google’s new ranking algorithms tend to focus on the user experience and how much value you bring to your readers – and if you have more content, you’re logically going to be offering more information and value.


Website Design

Why Is It Important To Maintain A Consistent Design Throughout Your Website?

If you’re building or designing a new website – either with WordPress or another platform – then you need to think carefully about your global design features. It’s very important to make sure that you get your UI design right, otherwise you simply won’t be capitalising on your site’s full potential.

Unfortunately, a lot of people fall into the trap of changing their general design features between different pages or sections of their website. Doing this really isn’t a good idea, and in this article I’m going to explain why.

If you’re designing an attractive website, it’s important to maintain a consistent design throughout your website because:

Maintaining A Consistent Design Creates A Professional Appearance

One of the main keys to success in the modern digital world is maintaining a professional, trustworthy appearance. And, one of the easiest ways to do this is to make sure that you maintain a consistent design throughout your Responsive Web Design project.

Think carefully about how the design features that you use are portraying you and your business. Are they showing you as serious professionals who are going to succeed in the online world? Or, is your design inconsistent and flawed?


Local SEO Tips

Top 5 Local SEO Tips

If you run a small, geographically constrained business, then local SEO is something that’s always going to be crucial to your success. Local SEO basically allows you to rank well for location-based keywords, which is great when you’re trying to source new clients and generate new leads.

Unfortunately, a lot of small business website owners don’t understand the importance of local SEO. With this in mind, I decided to put together a short list of my top five local SEO tips. These include:

  1. Create Location Pages

If you’re serious about ranking well for location based keywords, location pages are a great place to start. Basically, a location page outlines all of your services and the things that you offer in a specific suburb or area, and includes the location or locations that you want to rank for as major keywords.

For example, if you own a small plumbing business in Location X, you might create a location page outlining all of your services in Location X. Your keywords would be things like “Plumbing Location X” and “Location X plumbing services”.

  1. Make Sure Your Address Is Listed On Your Website

If you have a physical address, you need to make sure that it’s listed on your website, and that it’s correct. Similarly, include a phone number and a list of your offices if you have more than one.

This will help Google work out exactly where you’re based, and should help you rank better in your local search rankings.


WordPress Website

The Importance Of Images On Your WordPress Website

Images – or more broadly, graphics – are an extremely important component of any WordPress website according to web design expert Peter Brittain. They are engaging, they can encourage people to explore your content, and they can help you claw your way up the search engine rankings.

As the old saying goes, “A picture is worth a thousand words”. If we extend the definition of picture to include things like infographics, GIFs, and other visually engaging content, we have a modern definition which applies to website creation.

However, images are good for more than just telling a visual story. Some of the most important functions of images on your WordPress website include:

Images can help you jump up the search engine rankings – when used properly:

Although a lot of beginners don’t realise this, images are actually a huge factor when it comes to search engine rankings and search engine optimisation. Search engine crawler bots will pay particular attention to your images, and you can win big ranking bonuses if they are labelled correctly with things like meta tags and captions.

If you aren’t sure how to do this a quick Google search will help you out. Although it can be confusing to start with, it is definitely worth learning how to label your images properly if you want to rank highly in search engine results.


Logo Design

Designing Logos

The Do’s and Don’ts of Designing Logos

Logo Design is more than just coming up with a pretty looking design. There are a lot of factors which have to be considered and used in order to design a logo that does everything from making sense to conveying the brand’s image in a manner that sets the brand apart. Whether you’re a designer, a business owner or simply just someone who is curious about logo designing, this post is here to gear you with all the do’s and don’ts of logo design.


We’ll start off with what you should not do when you’re designing a logo so that we end off on a more positive note.

  • Don’t add too many details in your logo. Simplicity is a key element for any successful logo design. The more sophisticated the design is, the more likely it is to be confusing for your intended audience.
  • Don’t change your logo every passing year. A brand that changes its logo quite often is a weak one. It’s good to have one logo that will remain for a long time so that consumers can associate the logo to your brand.